Using InsideTracker as a Business Tool for Your Body with Ken Lubin

By Erin Moore Sep 11, 2014
Ever since his teenage days competing in ski and cycling races, and then as a college athlete, Ken Lubin has had a drive for physical and mental excellence. This passion, in accommodating a growing career in the financial services executive recruiting industry, as well as increased family demands, has evolved into frequent participation in adventure and multi-sport challenges. “I won some fairly big races, and thought, there’s got to be other guys like me,” who want to perform at their very best, both in the boardroom and on the mountain, he says. The ‘fairly big races’ Lubin refers to are no less than the 2013 Spartan “Death Race,” (he tied for the win), and the 2011 Tuckerman Inferno, where he placed first, both of which require massive mental and physical fortitude, and can last for up to 60 hours!
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Lessons from the World Cup: From the Pitch to the Boardroom

By Gil Blander, PhD Jul 30, 2014

 

The World Cup illustrated yet again that a small moment in time can mean the difference between winning and losing. Many elite athletes are using physiological data about their sleep, heart rate variability, and blood biomarkers to get the advantage. Like professional athletes, business executives face constant travel, high stake pressure, and extreme competition — all stressors that can create strain and breakdown to their bodies. As a result, many entrepreneurs and corporate leaders are now monitoring fatigue and well-being with the same services and devices one would see with national and professional sport teams. These corporate athletes have recognized the power of physiological data in helping them gain the advantage in their field.

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